Thorsten Lutz reinforces Weltholz
New brand ambassador for TimberTech® in Germany
Thorsten Lutz reinforces the German sales team of the Bremen import company Weltholz as the Key account manager for the products of the American decking manufacturer TimberTech®. With his many years of experience in the timber trade, the graduate economist wants to speed up the addressing of new markets in Germany, Austria and Switzerland.
With Thorsten Lutz (52), Weltholz in Bremen has had a new brand ambassador for some weeks now. Born in Hessen, he was previously the Sales manager at NATURinFORM GmbH in Redwitz an der Rodach where he had the overall responsibility for the German, Austrian and Swiss markets and since the beginning of 2016 he had been working as Sales manager for Anthon B Nilsen, the German sales representative of TimberTech®. Thorsten Lutz can look back on many years of experience in executive functions in the sales sector and in the construction material and timber trade, and as a flooring specialist, he has sound specialist knowledge of the innovative wood composite material WPC. His most important professional positions include NATURinFORM, Salewa Heimtextil and Teckentrup. “Under his leadership, TimberTech® will continue to grow in Germany, Austria and Switzerland,” explains the Weltholz Product line manager Christian Bühring. “We will expand the market presence and awareness of TimberTech® and establish it as one of the leading providers in Germany and German speaking countries,” emphasizes Thorsten Lutz. “In a diffusing market in the building materials and timber trade and object processing we will speed up the addressing of architects and processors alike. My goal is to win over new customers and turn them into TimberTech® fans.”
TimberTech® is leader in manufacturing, researching, developing and marketing long lasting terrace solutions. With high quality wood-polymer products, the international market leader from Wilmington, Ohio guarantees environmentally friendly, durable and easy-care use with a long service life. The slogan “Less Work. More Life.” Sums up the advantages: Less work during the construction of the dream terrace already creates more free time. A 30 year guarantee of colour stability and stain resistance of the coated WPC boards confirms the know-how of the traditional American company.
Discover TimberTech® in the Weltholz OnlineTerminal.
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